SINGAPORE - To encourage more women above 50 years to go for a screening mammogram, the Singapore Cancer Society (SCS) is offering a $25 subsidy for the months of October to December.
The subsidised mammograms are available at participating clinics, polyclinics and hospitals.
Screening mammogram brochures which contain the $25 subsidy coupon will be available at SCS and selected Guardian Health & Beauty stores, Bodyshop, Metro, Pierre Cardin Lingerie and Sorella Lingerie boutiques.
Women can also receive a $20 Guardian voucher at any Guardian outlet upon showing their screening receipt.
Breast cancer remains the most commonly diagnosed cancer and the top cause of cancer-related deaths in Singapore women. On average, about 1,600 women are diagnosed with breast cancer each year.
Surveys have also shown that as many as three in five women between 50 and 69 years of age say they have not gone for a mammogram within the last two years, the recommended frequency of screening for this age group, SCS said.
"I feel healthy"; "I have no time"; "It's painful" - these are the three common reasons cited by women aged between 50 and older for not going for a screening mammogram.
As such, this year's Breast Cancer Awareness Month (BCAM) seeks to encourage more women to go for screening with the theme and message, "There's No Excuse Not to Screen".
"We understand their reasons including their perceived fears or misconceptions. Through this year's campaign, we hope to dispel their fears towards screening, and encourage more women to stop making excuses and go for regular mammography once every two years," said Dr Lim Siew Eng, Chairman of Breast Cancer Awareness Month 2013 and Singapore Cancer Society Council Member.
To help women overcome their concerns, a series of outreach and awareness events, as well as public talks have been planned for the entire month of October, SCS said.
SCS is organising a public forum on the disease to educate men and women alike on October 12. Topics to be discussed include common breast problems, breast cancer treatment methods, diet and nutrition and support for patients undergoing treatment.
In addition, two public talks will be organised by the National Cancer Centre Singapore. It will also organise a NUSS DanceSport Charity Tea on October 12 in aid of the Community Cancer Fund.
The Breast Cancer Foundation will kick start the initiatives of BCAM 2013 with its signature Pink Ribbon Walk on September 28 at the Marina Bay Waterfront Promenade.
Visit www.singaporecancersociety.org for more information and the list of distribution outlets for the $25 subsidy coupons.