22 - 24 Oct 2015 Suntec Convention Centre: Oishii JAPAN 2015

It’s time to say “oishii” again. Back for a fourth edition, food trade show Oishii Japan will feature 300 exhibitors representing 42 out of 47 prefectures in Japan, featuring 500 new products this year. Taking place from Oct 22 to 24 at the Suntec Singapore Convention & Exhibition Centre, the fair promises to be a showcase of the finest in Japanese seasonal produce and delicacies, and the latest innovations in food technology. (The fair is open to the public on Oct 24.) Read more on Today's article here!


Oishii JAPAN is ASEAN's largest dedicated showcase on Japanese food and beverage, with an array of authentic Japanese ingredients and food, culinary techniques and equipment, plus demos and classes.



EVENT DATES: 22 - 24 October 2015, Thursday - Saturday


Trade visitors only: 22 - 23 October, 10am - 5.30pm daily

Public: 24 October, 11am - 4.30pm


Trade visitors: Onsite registration fee is SGD20.

Public visitors: SGD4 per pax.Free entry for children 12 years & below. Purchase the tickets here!

VENUE: Suntec Singapore Convention & Exhibition Centre, Hall 405 - 406 1 Raffles Boulevard, Singapore 039593



Campaign Period: 1st - 24th October 2015

Riding on the wave of celebratory promotions for Singapore’s 50th birthday (SG50), Oishii JAPAN has gathered 50 of the finest Japanese restaurants to delight your tastebuds and reward you with dining promotions. Collect 2 stamps from any 2 participating restaurants and receive complimentary admission to Oishii JAPAN on the 24th October (Saturday) at Suntec Singapore, Hall 405-406.

*Terms and Conditions apply. JCB is the official credit card for Oishii Japan Dining Experience and JCB cardmembers enjoy 10% discount off the total bill at selected restaurants.


General Terms & Conditions:

- Promotion is not valid at Dulcet & Studio, [email protected] Place, [email protected] Street and Restaurants under Keisuke Singapore, Tampopo and Watami.

- All offers are valid from now until 24 October 2015

- Offers are valid for dine-in only

- Please present your JCB Card prior to ordering and full payment must be charged in a single receipt to a JCB Card

- Strictly no splitting of bills allowed

- Price listed may be subjected to service charge and prevailing government taxes where applicable

- Offers are applicable on weekends, eve of and on Public Holidays, unless otherwise stated

- Offers are not valid with other discounts, vouchers, rebates, and privilege cards, loyalty programs promotional menus and set menus, unless otherwise stated

- Discounts offers and privileges are not exchangeable for cash, or other goods and services

- Respective merchant’s terms and conditions apply. Please check in-store for more details

- JCB may vary the terms and conditions or discontinue any promotions/privileges at any time without any notice or liability to any party

- All information is correct at time of print


Check out the list of Participating restaurants here!


Some interesting Japanese food items to check out at the show: 

Pear (Nikkori)

Tochigi prefecture’ s original variety “Nikkori” is harvested in mid-October. This is a new variety produced by crossing full-figured Niitaka and flavorful Hosui. A large pear can weigh over 1kg. Nikkori has the perfect taste and aroma, and its popularity is growing. Harvesting continues until November, and if well stored in a cool dark place, Nikkori will remain delicious and can be enjoyed until the following spring in Japan (early February).

Visit TOCHIGI AGRICULTURAL PRODUCE MARKETING ASSOCIATION's Booth at D01 and take a peek at this large Japanese pear!



The first time in the world ! Delicious Japanese frozen sushi.

SHIBAZUSHI CO LTD was founded in 1958 and inherited the spirit of the founder that "the shop is for the customer". Pressed sushi is a culture of Kanazawa that SHIBAZUSHI would like to spread to all over the world.Their new plant was completed in May 2015 with a site area of about 17,000 square meters, with 6100 square meters floor area. Automatic cooking system was introduced and they are also improving the safety and security surface.

Visit SHIBAZUSHI CO LTD at Booth B02 at Oishii Japan to find out more.




This product is unrefined ume liqueur with a fruity & rich taste. Shake the bottle before drinking and enjoy this taste by different drinking styles such as on the rock or straight!!

Check this out at YAMAMOTO SHUZO CO LTD's Booth B24 at Oishii Japan.



Okome no gaufrette 

Baked with Gifu Hatsushimo rice instead of wheat flour, this gaufrette rice cracker exudes a rich and sweet taste with the vanilla cream inside.

The light and crispy texture, combined with the sweetness of Hatsushimo with cream goes well with coffee or tea, making it more delicious than when it is eaten alone.

The no flour gaufrette with rice by WAKABAYASHI SENBEI is the first to be sold in the Japanese market and WAKABAYASHI SENBEI will be showcasing them at Oishii Japan 2015. Mark your calendars now.




Sake may have been the hottest Japanese drink in Singapore this year, but its cousin, shochu, is fast gaining ground.

Traditionally viewed as cheap and old-fashioned, the image of the distilled spirit in Japan and worldwide is changing, as it is viewed as an alternative to beer and whisky. Shochu, produced mainly in Kyushu and Okinawa, is traditionally made with ingredients such as rice, barley, sweet potato or brown sugar.

Read more at Straits Times here.



There will be many programmes daily so check out the schedule here!



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